Application of Social and Behavioral Theories in Public Health Interventions

4. Important Theories and Their Key Constructs

Exercise 1

The goal of this exercise is to match the core constructs of the Health Belief Model with the examples given.

Instructions:
Below are the core constructs of the Health Belief Model.  Drag the examples at the bottom to match with the appropriate construct.  (Some constructs may have more than one example.)

Core Constructs of the Health Belief Model:
Perceived severity
Perceived susceptibility
Perceived benefits
Perceived barriers
Cues to action
Self-efficacy

Examples:
My brother just had heart surgery.

A stroke can be really serious.  You can lose movement on one side of your body and have difficulty keeping balance for months afterwards.

There’s not much I can do to prevent a heart attack.  If it’s going to happen, then it will happen no matter what I do.

If I follow my exercise schedule, I will reduce my risk for a heart attack, and I will also have more energy.

I am in great health so I don’t have to worry about having a heart attack.

My doctor asked me to go in for some lab work, but the past couple of months have just been crazy.  It can wait.

My wife keeps reminding me to go see my doctor.

Answers:
My brother just had heart surgery. [Cues to action]

A stroke can be really serious.  You can lose movement on one side of your body and have difficulty keeping balance for months afterwards. [Perceived severity]

There’s not much I can do to prevent a heart attack.  If it’s going to happen, then it will happen no matter what I do. [Self-efficacy]

If I follow my exercise schedule, I will reduce my risk for a heart attack, and I will also have more energy. [Perceived benefits]

I am in great health so I don’t have to worry about having a heart attack. [Perceived susceptibility]

My doctor asked me to go in for some lab work, but the past couple of months have just been crazy.  It can wait. [Perceived barriers]

My wife keeps reminding me to go see my doctor. [Cues to action]